Experienced Marketing Director with strengths in developing comprehensive communications strategies and leading multi-discipline teams in the creation of design, copy, and content.
Communications Plan
I developed a Strategic Communications Plan for NAICCO, focusing on strengthening their messaging and outreach to key stakeholders. This plan included clear objectives, audience analysis, and a content strategy that emphasized cultural storytelling and community engagement. I provided guidelines for digital and traditional media channels, ensuring consistent, impactful communication. The plan helped NAICCO enhance visibility, foster relationships, and advance their mission within Indigenous communities.
Brand Style Guide
To build a strong, recognizable brand, UpRys required a brand style guide so everyone in the business was equipped with the tools to present a consistent brand identity to UpRys' customers and the wider market.
Inclusion Diversity Equity & Access Communications Plan
The Department of Veterans Affairs was tasked with furthering inclusion, diversity, equity and access throughout the federal government. In line with this direction, our consulting firm was responsible for developing the communications strategy to effectively promote these efforts to over 400,000 members of VA.
TechServe Alliance Industry News
Proteam Solutions partners with TechServe Alliance on industry news and information to further their IT staffing/consulting business. I assist the team in the development of content and design materials to build awareness and enhance their reputation in the Columbus, Ohio market.
Can you overdose from fentanyl from having it touch your skin?
A substance that has gained significant attention over the past 10 years due to its association with a rising tide of accidental deaths is the opioid fentanyl. Fentanyl is 50 to 100 times stronger than morphine. Nearly all accidental overdose deaths involving fentanyl are caused by illegally manufactured fentanyl. New types of illegal fentanyl are being discovered by public safety officials on a regular basis.
A common question that arises due to the lethal nature of the substance: When to be...
Skin Lesions: Types, Causes And Treatments
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Table of Contents
Skin lesions are lumps, bumps, rashes, blisters, sores, ulcers or discolored areas that appear on the skin and can often cause irritation, pain or at the very least, inconvenience. Most skin lesions are non-threatening or benign, but with skin cancer being the most common form of...
UpRys Leverages JobsOhio Inclusion Grant to Elevate Underrepresented Orgs
As the Marketing Director for UpRys I am tasked with the overall marketing and communications strategy and execution. As part of that strategy, I sent out a pitch to area media regarding the Inclusion Grant UpRys received from JobsOhio. We received placement on PurposeJobs digital platform. I produced the article alongside the CEO.
Articles by: Erin Gregory
TechRadar focuses on industry news in the area of technology, marketing, and digital communications. I provide research articles as a marketing specialist as well as in the health and wellness sector.
BCOM Your Best Self Youth Golf and Enrichment Program
Gerry Hammond is the founder and CEO of the Be Counted On Foundation. The Foundation is focused on providing opportunities to youth who otherwise would not have access to them in order to build a more united, equitable world. Is helped Gerry to lay the foundation for the BCOM program and webpage.
The B.C.O.M. (Be Counted On Foundation Mentorship) Program is designed to help students become the best version of themselves through golf instruction, academic enrichment, and personal development.
J Mitchell's Website Rebrand
Jimmy Mitchell is the founder and owner of J Mitchell's Sauces & Spices. His brand was in need of a full revamp. We provided the direction and content, new blog posts, updated photography, and a fresh clean template.
Client Be Counted On Foundation Program Brochure
UpRys provided the strategy for our client the Be Counted On Foundation to effectively launch a program to support youth in low-income neighborhoods through golf and academic enrichment.
Social Media Launch Content Plan
In conjunction with the overall marketing launch strategy, I developed a social media content plan including posts scheduled out for the first 30 days of the client's live debut. The launch included video assets I assisted in the scripting and organizing of, client testimonials, team testimonails, and service highlights. I also provided the digital design and branding for the posts.